CommonPoint Report: How to Stay in Step with LinkedIn’s Algorithm
LinkedIn is always refreshing the playbook on how posts get into (and stay in) your followers’ feeds. Here’s the short version, and how CommonPoint
CommonPoint Report: Staying Visible in Search as Google Evolves 🧠
I wanted to share a recent update from Google that highlights how search is evolving. And more importantly, how CommonPoint is staying ahead of it for
The Inside Scoop on How I Use AI for Copywriting
Here’s how I use AI to craft my copywriting. It’s fair to say that if I didn’t have 15+ years of writing experience, I’d probably
7 Reasons Why Capturing the Voice of the Customer is Your Marketing Secret Weapon
What’s Voice of the Customer? In the noisy, competitive world of B2B marketing, getting traction and engagement requires speaking the language of your savvy
Emotion-Driven Marketing: What It Is and Why It Matters
What is Emotion-Driven Marketing? Emotion-driven marketing is a science-backed approach to marketing where we use the power of emotion to drive customers to action. According
CommonPoint Report: Staying Visible in Search as Google Evolves 🧠
I wanted to share a recent update from Google that highlights how search is evolving. And more importantly, how CommonPoint is staying ahead of it for
The Inside Scoop on How I Use AI for Copywriting
Here’s how I use AI to craft my copywriting. It’s fair to say that if I didn’t have 15+ years of writing experience, I’d probably
7 Reasons Why Capturing the Voice of the Customer is Your Marketing Secret Weapon
What’s Voice of the Customer? In the noisy, competitive world of B2B marketing, getting traction and engagement requires speaking the language of your savvy
Emotion-Driven Marketing: What It Is and Why It Matters
What is Emotion-Driven Marketing? Emotion-driven marketing is a science-backed approach to marketing where we use the power of emotion to drive customers to action. According